Welljob
Welljob is a set of portraits of women looking for dreamed professions within the current framework of the job market in Southern Europe. The project does not seek to document a specific reality but to portray people’s dreams of achieving their objectives. For this reason, the scenes have been built upon ideals involving innovation and progress by choosing a number of professional profiles. The job categories aim at providing a symbolic representation of ideas like technology, art, science, industry, fashion, politics, business, education, design and communications.
These disciplines are depicted from the perspective of a portrait in which the woman shows herself as a top-level professional, carrying out her work in organisations representing innovation, as it is currently perceived.
Each photo shoot involves constructing a narrative scene that includes the idea of femininity, by presenting aesthetic stereotypes associated with this concept, and that of personal fulfilment, through highly skilled professional specialisation.
During the photographic work per se, a series of real testimonies have been compiled. They consist of rejections received by a specific candidate seeking for employment during 2014.